Coca-Cola company started an interesting PR campaign. For lemonade lovers now are available “selfie bottles” with a special camera at the bottom of the bottle. The camera is specially programmed to take selfies if it located higher than 70 degrees and at the same time publish photos to Coca-Cola official social media. Novelty was presented at Israel's Summer Love festival and gained popularity. New marketing campaign positively affected on Coca-Cola stock price.
For the past few days’ company’s stocks increased by 1,3% and continue to grow. Trading will be available during American session from 14:40 to 21:00 GMT.
The information and recommendations contained in this analytical document are published strictly for information purposes and are not considered as an offer to buy or sell the trading tools mentioned above and are not intended to motivate to perform certain transactions.